I help teams make sense of complex problems.Then we ship something glorious

I'm a UX and product leader with 10+ years of experience turning complex problems into useful, scalable products for companies including Amazon, The Home Depot, HP, and AT&T.

Explore my work

Illustrated portrait of Aaron Benjamin waving, with a speech bubble that says hi

Selected work

Renaissance · Senior UX Designer

Classroom Assignment Management

Teachers could see how many students finished, not which ones. I replaced a table they had to sort with a priority view and worked with engineering to put student names on the page.

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Green Loom · Co-founder

Green Loom

A lab certificate can expire without changing the product. I designed a retail catalog for Georgia’s hemp rules that keeps those two facts apart.

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Design Dash · Author

Design Dash

A generated screen can land before anyone has defined the system. I built a workflow that ends in a plan a team can build from.

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Illustration of a mustached man wearing a tall stack of hats

Many Hats · Author

Many Hats

One chat was answering as the whole team. I built thirteen specialists who leave citable work, and I kept the decision.

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Seller Central A-to-z claims list beside the redesigned first-claim email

Amazon · UX Designer

A-to-z First Claim

A seller’s first A-to-z email often felt like a penalty. I redesigned it to teach—claim details, first-claim coverage, and a short path to avoid the next one.

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Curbside ready-for-pickup mobile messages with ETA choices

The Home Depot · Staff UX Designer

Curbside Pickup

Contactless pickup was inventing itself in 2020. I put ETAs and check-in confirmation into the messages customers already got.

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Order Up Apply markdown fly-out on a shopping cart item

The Home Depot · Staff UX Designer

Price Adjustments

Associates had workarounds for damaged-item and competitor discounts. I put a markdown path in Order Up that kept the cart in view.

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Also shipped at Indeed, where I designed and analyzed more than 30 A/B tests for employer monetization. Ask me about Indeed

How I work

I believe good design is facilitated, not produced by one person in isolation.

Make the system visible.

Before screens, I map what the product is, with the people who have to build it. The product can be theirs. The model still comes first.

Decide what matters first.

Research picks what is worth building first. The interface then makes that choice, instead of handing someone a pile of filters and wishing them luck.

Bring the team along.

I stay in the room with product, research, and engineering until the decision is something they can build. The handoff is a shared model, not a file drop.